📖 Options Reference | 👩‍🏫 Tutorials

Purpose & Application¶

The funnelchart is the best chart to display a conversion process by comparing values from the different steps.

📝 For example, the customer journey, from the prospective phase towards the purchase.

You can use this chart when you want to represent a client conversion funnel, from client prospection to client acquisition.

Use this chart to understand the difference from your product selling price to it’s margin, understand which expenses impacts the most your profit.

Toucan USP¶

What make this chart a killer story?

Automated calculation this chart calculates for your the transformation rate between each steps 🔥. No need to bother IT for more data ou dive back into your match classes.

What is the percentage of client I’m converting from the first mail to a commercial phone call ☎️?

Add evolution to understand if you’re doing better or worst than a certain reference.